APA Edition Citation

Gautam Mahajan. (2008). Customer Value Investment: Formula for sustained business success. Response Books.

Chicago Edition Citation

Gautam Mahajan. Customer Value Investment: Formula for Sustained Business Success. New Delhi: Response Books, 2008.

MLA Edition Citation

Gautam Mahajan. Customer Value Investment: Formula for Sustained Business Success. Response Books, 2008.

Warning: These citations may not always be 100% accurate.