A Parasuraman, Dhruv Grewal, & R Krishnan. (2009). Marketing Research (2009 Edition.). Biztantra.
Chicago Edition CitationA Parasuraman, Dhruv Grewal, and R Krishnan. Marketing Research. 2009 Edition. Delhi: Biztantra, 2009.
MLA Edition CitationA Parasuraman, et al. Marketing Research. 2009 Edition. Biztantra, 2009.
Warning: These citations may not always be 100% accurate.