APA Edition Citation

Sumathi,S and Saravanavel,P. (2005). Marketing research and Consumer behaviour. Vikas Publishing House.

Chicago Edition Citation

Sumathi,S and Saravanavel,P. Marketing Research and Consumer Behaviour. New Delhi: Vikas Publishing House, 2005.

MLA Edition Citation

Sumathi,S and Saravanavel,P. Marketing Research and Consumer Behaviour. Vikas Publishing House, 2005.

Warning: These citations may not always be 100% accurate.