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Understanding brands

Detalhes bibliográficos
Autor principal:	Peter Cheverton
Formato:	Printed Book
Publicado em:	New Delhi Kogan page 2006
Assuntos:	Product management,Brand name product
Acesso em linha:	https://books.google.co.in/books?id=rCrTJqFmkMYC&printsec=frontcover&dq=Understanding+Brands&hl=en&sa=X&ei=yDt1VffJIY7r8AXDyIGIAQ&ved=0CBwQ6AEwAA#v=onepage&q=Understanding%20Brands&f=false

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