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LEADER |
00995nam a22001697a 4500 |
020 |
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|a 978-81-312-1338-4
|
082 |
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|a 658.827
|b LES/F
|
100 |
|
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|a Leslie de Chernatony
|9 167413
|
245 |
|
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|a From brand vision to brand evaluation : the strategic process of growing and strengthening brands
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250 |
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|a 2nd.
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260 |
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|a Delhi
|c 2001
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300 |
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|a 318p.
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650 |
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|a Product management,Trade markets,Brand name product
|9 167414
|
856 |
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|u https://books.google.co.in/books?id=OXud3x0geZMC&printsec=frontcover&dq=From+brand+vision+to+brand+evaluation+:+the+strategic+process+of+growing+and+strengthening+brands&hl=en&sa=X&ei=-C51Va7cIo3c8AXYhYKIAw&ved=0CB0Q6AEwAA#v=onepage&q=From%20brand%20vision%20to%20brand%20evaluation%20%3A%20the%20strategic%20process%20of%20growing%20and%20strengthening%20brands&f=false
|
942 |
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|c BK
|
999 |
|
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|c 187204
|d 187200
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952 |
|
|
|0 0
|1 0
|4 0
|6 658_827000000000000_LES_F
|7 0
|8 NFIC
|9 186236
|a SMBS
|b SMBS
|c GEN
|d 2015-06-08
|g 395.00
|l 0
|o 658.827 LES/F
|p SMBS3128
|r 2015-06-08
|w 2015-06-08
|y BK
|