Fiona Gilmore. (2003). Brand warriors: Corporate leaders share their winning strategies. Profile Book.
Chicago Edition CitationFiona Gilmore. Brand Warriors: Corporate Leaders Share Their Winning Strategies. London: Profile Book, 2003.
MLA Edition CitationFiona Gilmore. Brand Warriors: Corporate Leaders Share Their Winning Strategies. Profile Book, 2003.
Warning: These citations may not always be 100% accurate.