APA Edition Citation

Neeran Gautan and Kokil Jain. (2008). Consumer Behaviour: Text and Cases. Wisdom Publications.

Chicago Edition Citation

Neeran Gautan and Kokil Jain. Consumer Behaviour: Text and Cases. Delhi: Wisdom Publications, 2008.

MLA Edition Citation

Neeran Gautan and Kokil Jain. Consumer Behaviour: Text and Cases. Wisdom Publications, 2008.

Warning: These citations may not always be 100% accurate.