Understanding the consumer :A psychological approach

Míreanna Comhchosúla

• Advertising and the mind of the consumer : what works, what doesn't, and why /
  le: Sutherland, Max
  Foilsithe: (2008)
• The Cambridge handbook of consumer psychology /
• How customers think essential insights into the mind of the market
  le: Zaltman, Gerald
  Foilsithe: (2003)
• Advertising and the mind of the consumer : what works, what doesn't, and why
  le: Max sutherland, et al.
  Foilsithe: (1993)
• The new consumer psychology scanning buying behavior with MRI of the mind
  le: Whang, Sang-Min
  Foilsithe: (2016)