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Understanding the consumer :A psychological approach

Bibliographic Details
Main Author: David A Statt
Format: Printed Book
Published: London Macmillan press 1997
Subjects:
Shopping - psychological aspects
Advertising - psychological aspects
Consumer behaviour- psychological aspects
Consumer behavior
Online Access:https://books.google.co.uk/books/about/Understanding_the_Consumer.html?id=93R9QgAACAAJ
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https://books.google.co.uk/books/about/Understanding_the_Consumer.html?id=93R9QgAACAAJ

MG University

Holdings details from MG University
Call Number: 658.8342 STA/U
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