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The (un) Common Sense of Advertising: Getting the Basics Right

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Bibliographic Details
Main Author: Tiwari,Sanjay
Format: Printed Book
Published: New Delhi Response Books 2003
Subjects:
Marketing, Advertising
Online Access:https://books.google.co.in/books?id=VgG1eWRF-ZwC&pg=PA2&lpg=PA2&dq=The+%28un%29+Common+Sense+of+Advertising+Tiwari,Sanjay&source=bl&ots=M8QnCGxr8w&sig=fo_bTiUVGlqnSK8o6hUwwvvLd1A&hl=en&sa=X&ei=6LpeVeK3D5GMuASS1oK4CA&ved=0CCIQ6AEwAQ#v=onepage&q=The%20%28un%29%20Common%20Sense%20of%20Advertising%20Tiwari%2CSanjay&f=false
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https://books.google.co.in/books?id=VgG1eWRF-ZwC&pg=PA2&lpg=PA2&dq=The+%28un%29+Common+Sense+of+Advertising+Tiwari,Sanjay&source=bl&ots=M8QnCGxr8w&sig=fo_bTiUVGlqnSK8o6hUwwvvLd1A&hl=en&sa=X&ei=6LpeVeK3D5GMuASS1oK4CA&ved=0CCIQ6AEwAQ#v=onepage&q=The%20%28un%29%20Common%20Sense%20of%20Advertising%20Tiwari%2CSanjay&f=false

MG University

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