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Consumer Behavior: Building Marketing Strategy
| Main Author: | |
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| Other Authors: | , |
| Format: | Printed Book |
| Published: |
New Delhi
McGraw Hill Education(India) Private Limited
2014
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| Edition: | 12 |
| Online Access: | http://books.google.co.in/books/about/Consumer_Behavior.html?id=RyMbGgAACAAJ&redir_esc=y |
| Physical Description: | 776 |
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| ISBN: | 978 93 513 4479 7 |