APA Edition Citation

Leon G Schiffman, Joseph Wisenblit, & S Ramesh Kumar. Consumer Behavior (11.). Pearson.

Chicago Edition Citation

Leon G Schiffman, Joseph Wisenblit, and S Ramesh Kumar. Consumer Behavior. 11. Delhi: Pearson.

MLA Edition Citation

Leon G Schiffman, et al. Consumer Behavior. 11. Pearson.

Warning: These citations may not always be 100% accurate.