| Descripció de l’ítem: | Sales and Disrtribution are like the Siamese twins. They facilitate each other. This is the rationale behind the combinations of these two areas in this book. The book deals with the sales process right from prospecting to the close of the sale. It also covers the management of the sales force. The chapters on distribution familiaries the readers with the channels available, the conflict encountered, and modes of transport employed. In a nutshell, the book distils the knowledge of a vital business area into a ready-to-practice document, highly useful to readers. |
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