AN EMPIRICAL INVESTIGATION ON DIGITAL STRATEGIES ADOPTED BY HOMESTAYS IN ERNAKULAM DISTRICT, KERALA

Tourism industry plays a major role in development of the state of Kerala. The adoption of digital techniques in all the industries has only increased the competition among all industrial sectors. Homestays are the backbone of Kerala Tourism said the Central Minister for tourism India Mr. Alphonse J...

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Bibliografische gegevens
Hoofdauteur: Amlin David; J. Clement Sudhahar and Praising Linijah
Formaat: Printed Book
Gepubliceerd in: International Journal of Mechanical Engineering and Technology 2019
Onderwerpen:
SOCIAL MEDIA; > ONLINE HOTEL BOOKING PORTALS; > DIGITAL MARKETING; > HOSPITALITY; > EMAIL MARKETING
Online toegang:http://10.26.1.76/ks/008473.pdf

Internet

http://10.26.1.76/ks/008473.pdf

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