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Marketing theory: foundations, controversy, strategy, resource-advantage theory/

Xehetasun bibliografikoak
Egile nagusia: Hunt, Shelby D.
Formatua: Printed Book
Argitaratua: Chennai: Yes Dee Publishing Pvt. Ltd., 2010.
Gaiak:
Sarrera elektronikoa:http://books.google.co.in/books?id=MA5TniOfYwIC&printsec=frontcover&source=gbs_ge_summary_r&cad=0#v=onepage&q&f=false