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A Study on Impulse Buying Behaviour in Organized Retail Formats of Kerala/

Bibliografiske detaljer
Main Authors: Joshy John, Research Scholar, Siby Zacharias, Guide
Institution som forfatter: Mahatma Gandhi University, Kottayam School of Management and Business Studies, Mahatma Gandhi University
Format: Ph.D Thesis
Udgivet: Kottayam: Mahatma Gandhi University, 2018.
Fag:

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