A Study on Impulse Buying Behaviour in Organized Retail Formats of Kerala/

Opis bibliograficzny
Główni autorzy: Joshy John, Research Scholar, Siby Zacharias, Guide
Korporacja: Mahatma Gandhi University, Kottayam School of Management and Business Studies, Mahatma Gandhi University
Format: Ph.D Thesis
Wydane: Kottayam: Mahatma Gandhi University, 2018.
Hasła przedmiotowe:
Theses (Ph.D.)- Management
Dissertations, Academic (Ph.D.)
Marketing management-consumer behaviour
Opis
Opis fizyczny:356p.

Podobne zapisy