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A need towards Mass Customerizing Kerala Tourism

Development of a country or a region is attributed to the successful growth of industries or sectors involved. Tourism is one such industry which is considered as the largest foreign exchange earner and is growing at a very fast pace especially in developing countries. There is a sea change in the t...

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Bibliographic Details
Main Author: Sindhu R Babu and Suresh Subramoniam
Format: Printed Book
Online Access:http://10.26.1.76/ks/007430.pdf

Internet

http://10.26.1.76/ks/007430.pdf

MG University

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