APA Edition Citation

Linie Darli, R., & Vasanthagopal, R. (2017). Customer relationship management(CRM) best practices and customer loyalty: A study of retail banking sector in Kerala. Mahathma Gandhi University.

Chicago Edition Citation

Linie Darli, Researcher, and R. Vasanthagopal. Customer Relationship Management(CRM) Best Practices and Customer Loyalty: A Study of Retail Banking Sector in Kerala. Kottayam: Mahathma Gandhi University, 2017.

MLA Edition Citation

Linie Darli, Researcher, and R. Vasanthagopal. Customer Relationship Management(CRM) Best Practices and Customer Loyalty: A Study of Retail Banking Sector in Kerala. Mahathma Gandhi University, 2017.