Lanean...

Measuring electronic word-of-mouth effectiveness : developing and Applying the eWOM Trust Scale /

Xehetasun bibliografikoak
Egile nagusia: Weitzl, Wolfgang
Formatua: Printed Book
Argitaratua: Switzerland: Springer Gabler, 2017.
Gaiak:
Sarrera elektronikoa:https://www.loc.gov/catdir/enhancements/fy1621/2016953682-b.html
https://www.loc.gov/catdir/enhancements/fy1621/2016953682-d.html
https://www.loc.gov/catdir/enhancements/fy1621/2016953682-t.html