Carregant...
Measuring electronic word-of-mouth effectiveness : developing and Applying the eWOM Trust Scale /
| Autor principal: | |
|---|---|
| Format: | Printed Book |
| Publicat: |
Switzerland:
Springer Gabler,
2017.
|
| Matèries: | |
| Accés en línia: | https://www.loc.gov/catdir/enhancements/fy1621/2016953682-b.html https://www.loc.gov/catdir/enhancements/fy1621/2016953682-d.html https://www.loc.gov/catdir/enhancements/fy1621/2016953682-t.html |
| Descripció física: | 373 p. |
|---|---|
| ISBN: | 9783658158880 |