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|a Kumar, V.
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|a Marketing research :
|b a global outlook /
|c V. Kumar
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| 260 |
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|a New Delhi:
|b Sage,
|c 2015.
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|a xxvii, 517 p.
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| 504 |
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|a Includes bibliographical references and index.
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| 650 |
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|a Marketing research.
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|u https://in.sagepub.com/en-in/sas/marketing-research/book245909
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