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00869cam a2200205 a 4500 |
| 020 |
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|a 9780415443272 (pbk.)
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| 082 |
|
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|a 658.827
|b P92
|
| 100 |
1 |
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|a Heding, Tilde.
|9 7790
|
| 245 |
1 |
0 |
|a Brand management :
|b research, theory and practice /
|c Tilde Heding, Charlotte F. Knudtzen and Mogens Bjerre.
|
| 260 |
|
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|a London :
|b Routledge,
|c 2009.
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| 300 |
|
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|a xviii, 267 p. :
|b ill. ;
|
| 504 |
|
|
|a Includes bibliographical references and indexes.
|
| 650 |
|
0 |
|a Brand name products-Management
|9 7791
|
| 650 |
|
0 |
|a Brand(Marketing)
|9 7792
|
| 700 |
1 |
|
|a Knudtzen, Charlotte F.
|9 7793
|
| 700 |
1 |
|
|a Bjerre, Mogens,
|9 7794
|
| 856 |
4 |
1 |
|u http://www.amazon.in/Brand-Management-Research-Theory-Practice/dp/041544327X#reader_041544327X
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| 942 |
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|c BK
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| 999 |
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|c 145
|d 145
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|d 2013-03-21
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|o 658.827 P92
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|w 2013-03-21
|y BK
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