The World`s greatest brands

Míreanna Comhchosúla

• Brands and branding /
  le: Brown, Stephen
  Foilsithe: (2016)
• Brand royalty : how the world's top 100 brands thrive and survive
  le: Haig, Matt
  Foilsithe: (2005)
• Strategic brand management :building,measuring and managing brand equity/
  le: Keller, Kevin Lane
  Foilsithe: (2015)
• Brand society :How brands trasform management and lifestyle
  le: Kornberger, Martin
  Foilsithe: (2010)
• Harvard business review on brand management.
  Foilsithe: (1999)