More Guerrilla Marketing Research : asking the right people, the right questions, the right way and effectively using the answers to make more money /

Bibliographic Details
Main Author: Kaden, Robert J.
Other Authors: Linda, Gerald, Levinson, Jay Conrad
Format: Printed Book
Published: London ; Kogan Page Limited, 2010.
Subjects:
Marketing research.
Small business
Success in business.
Online Access:https://books.google.co.in/books?id=8dkwVY-MbJcC&printsec=frontcover&dq=more+guerrilla&hl=en&sa=X&ved=0ahUKEwjHgJa2wbbYAhVFQCYKHd1YCVoQ6AEIJjAA#v=onepage&q=more%20guerrilla&f=false
Description
Item Description:Includes index. First South Asian edition 2010
Physical Description:xviii, 349 p. : ill. ;
ISBN:9780749460723

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