Kaden, R. J., Linda, G., & Levinson, J. C. (2010). More Guerrilla Marketing Research: Asking the right people, the right questions, the right way and effectively using the answers to make more money. Kogan Page Limited.
Citação norma ChicagoKaden, Robert J., Gerald Linda, and Jay Conrad Levinson. More Guerrilla Marketing Research: Asking the Right People, the Right Questions, the Right Way and Effectively Using the Answers to Make More Money. London: Kogan Page Limited, 2010.
Citação norma MLAKaden, Robert J., et al. More Guerrilla Marketing Research: Asking the Right People, the Right Questions, the Right Way and Effectively Using the Answers to Make More Money. Kogan Page Limited, 2010.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.