Kaden, R. J., Linda, G., & Levinson, J. C. (2010). More Guerrilla Marketing Research: Asking the right people, the right questions, the right way and effectively using the answers to make more money. Kogan Page Limited.
Παραπομπή Chicago StyleKaden, Robert J., Gerald Linda, και Jay Conrad Levinson. More Guerrilla Marketing Research: Asking the Right People, the Right Questions, the Right Way and Effectively Using the Answers to Make More Money. London: Kogan Page Limited, 2010.
Παραπομπή MLAKaden, Robert J., et al. More Guerrilla Marketing Research: Asking the Right People, the Right Questions, the Right Way and Effectively Using the Answers to Make More Money. Kogan Page Limited, 2010.
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