APA Edition Citation

Kaden, R. J., Linda, G., & Levinson, J. C. (2010). More Guerrilla Marketing Research: Asking the right people, the right questions, the right way and effectively using the answers to make more money. Kogan Page Limited.

Chicago Edition Citation

Kaden, Robert J., Gerald Linda, and Jay Conrad Levinson. More Guerrilla Marketing Research: Asking the Right People, the Right Questions, the Right Way and Effectively Using the Answers to Make More Money. London: Kogan Page Limited, 2010.

MLA Edition Citation

Kaden, Robert J., et al. More Guerrilla Marketing Research: Asking the Right People, the Right Questions, the Right Way and Effectively Using the Answers to Make More Money. Kogan Page Limited, 2010.