Marketing communications : integrating offline and online with social media /

Bibliographic Details
Main Author: Smith, P. R.
Other Authors: Zook, Ze
Format: Printed Book
Published: Philadelphia: Kogan Page, 2011.
Edition:5th ed.
Subjects:
Communication in marketing.
Online Access:https://books.google.co.in/books?id=MbCR0hBgYWgC&dq=isbn+9780749461935&hl=en&sa=X&ved=0ahUKEwjplOu88ZXYAhUJuo8KHcEIA78Q6AEIJjAA

Internet

https://books.google.co.in/books?id=MbCR0hBgYWgC&dq=isbn+9780749461935&hl=en&sa=X&ved=0ahUKEwjplOu88ZXYAhUJuo8KHcEIA78Q6AEIJjAA

MG University

Holdings details from MG University
Call Number: 658.802 Q11
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