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Advertising creative: strategy, copy, design/

Detalhes bibliográficos
Autor principal: Altstiel, Tom
Outros Autores: Grow, Jean
Formato: Printed Book
Publicado em: California: Sage, 2017.
Edição:4th ed.
Assuntos:
Acesso em linha:https://books.google.co.in/books?id=9aG4CgAAQBAJ&printsec=frontcover&dq=Advertising+creative+by+tom+altstiel&hl=en&sa=X&ved=0ahUKEwjaia2kz6TXAhUHu48KHea6AkgQ6AEIJTAA#v=onepage&q=Advertising%20creative%20by%20tom%20altstiel&f=false
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100 1 |a Altstiel, Tom.  |9 66807 
245 1 0 |a Advertising creative:  |b strategy, copy, design/  |c Tom Altstiel and Jean Grow. 
250 |a 4th ed. 
260 |a California:  |b Sage,  |c 2017. 
300 |a xxiv, 463 p.  |b ill; 
504 |a Includes bibliographical references and index. 
650 0 |a Advertising.  |9 66813 
700 1 |a Grow, Jean.  |9 66809 
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