Altstiel, T., & Grow, J. (2017). Advertising creative: Strategy, copy, design (4th ed.). Sage.
Chicago Edition CitationAltstiel, Tom, and Jean Grow. Advertising Creative: Strategy, Copy, Design. 4th ed. California: Sage, 2017.
MLA Edition CitationAltstiel, Tom, and Jean Grow. Advertising Creative: Strategy, Copy, Design. 4th ed. Sage, 2017.
Warning: These citations may not always be 100% accurate.