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| LEADER |
00962cam a22002057i 4500 |
| 999 |
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|c 122051
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| 020 |
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|a 9781446259030 (paperback)
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| 082 |
0 |
4 |
|a 658.802
|b Q5
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| 100 |
1 |
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|a Egan, John.
|9 62577
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| 245 |
1 |
0 |
|a Marketing communications /
|c John Egan.
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| 250 |
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|a 2nd.ed.
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| 260 |
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|a Los Angeles:
|b Sage Publications,
|c 2015.
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| 300 |
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|a ix, 420 p. ;
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| 504 |
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|a Includes bibliographical references and index.
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| 650 |
|
0 |
|a Communication in marketing.
|9 41327
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| 650 |
|
0 |
|a Marketing.
|9 62953
|
| 650 |
|
0 |
|a Advertising.
|9 62954
|
| 856 |
|
|
|u https://books.google.co.in/books?id=a9vSAwAAQBAJ&printsec=frontcover&dq=Marketing+communication+john+egan&hl=en&sa=X&ved=0ahUKEwjLlofis8LWAhXIK48KHQ-BAysQ6AEIKDAA#v=onepage&q=Marketing%20communication%20john%20egan&f=false
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| 942 |
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|c BK
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| 952 |
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|1 0
|4 0
|6 658_802000000000000_Q5
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|9 118803
|a MGUL
|b MGUL
|c GEN
|d 2017-03-06
|e Calicut Book Distributors Bill No.010814 dated 15.02.2017
|g 3570.23
|l 0
|o 658.802 Q5
|p 56717
|r 2017-03-06
|y BK
|