Vinod Kumar; Shelly Singhal and Gaurav Kamboj. (2013). A STUDY OF BRAND RECALL AND THE EFFECTS OF VARIOUS ADVERTISING APPEALS USED IN THE TV ADVERTISEMENTS OF THE FMCG BRANDS OF HUL. Abhigyan.
Chicago Edition CitationVinod Kumar; Shelly Singhal and Gaurav Kamboj. A STUDY OF BRAND RECALL AND THE EFFECTS OF VARIOUS ADVERTISING APPEALS USED IN THE TV ADVERTISEMENTS OF THE FMCG BRANDS OF HUL. Abhigyan, 2013.
MLA Edition CitationVinod Kumar; Shelly Singhal and Gaurav Kamboj. A STUDY OF BRAND RECALL AND THE EFFECTS OF VARIOUS ADVERTISING APPEALS USED IN THE TV ADVERTISEMENTS OF THE FMCG BRANDS OF HUL. Abhigyan, 2013.
Warning: These citations may not always be 100% accurate.