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Consumers Attitude about Blog and Community Marketing Across India and Australia
Increase in the popularity of social networking and blogging sites has attracted the interest of the marketers and communication strategists, who forever are searching for new means of advertising. Advertising on these sites in the developed economies has been very successful and has led to increase...
| Autor principal: | Purva Kansal AND Praveen Tiwari |
|---|---|
| Formato: | Journal Article |
| Publicado: |
Abhigyan
2012
|
| Materias: |
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