APA Edition Citation

Enis,Ben M. (1977). Marketing Principles (2.). Goodyear.

Chicago Edition Citation

Enis,Ben M. Marketing Principles. 2. California: Goodyear, 1977.

MLA Edition Citation

Enis,Ben M. Marketing Principles. 2. Goodyear, 1977.

Warning: These citations may not always be 100% accurate.