Kotler,Philip, Armstrong,Gary, Agnihotry,Prafulla Y, & Haque,Ehsan ul. (2013). Principles of Marketing (13.). Pearson.
Chicago Edition CitationKotler,Philip, Armstrong,Gary, Agnihotry,Prafulla Y, and Haque,Ehsan ul. Principles of Marketing. 13. Delhi: Pearson, 2013.
MLA Edition CitationKotler,Philip, et al. Principles of Marketing. 13. Pearson, 2013.
Warning: These citations may not always be 100% accurate.