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Brand Meaning Management
| Main Author: | |
|---|---|
| Format: | Printed Book |
| Published: |
United Kingdom
Emerald
2015
|
| Series: | Review of Marketing Research Volume 12
|
| LEADER | 00529nam a22001577a 4500 | ||
|---|---|---|---|
| 999 | |c 28370 |d 28370 | ||
| 020 | |a 9781784419325 | ||
| 022 | |a 15486435 | ||
| 082 | |a 658.8 |b MAC/BR | ||
| 100 | |a Macinnis, Deborah J, Ed. |a Park, C Whan, Ed. | ||
| 245 | |a Brand Meaning Management | ||
| 260 | |a United Kingdom |b Emerald |c 2015 | ||
| 300 | |a 305 | ||
| 490 | |a Review of Marketing Research Volume 12 | ||
| 942 | |c BK | ||
| 952 | |0 0 |1 0 |4 0 |6 658_800000000000000_MAC_BR |7 0 |8 NFIC |9 39937 |a KUFOS |b KUFOS |c GEN |d 2020-09-24 |o 658.8 MAC/BR |p 20899 |r 2020-09-24 |w 2020-09-24 |y BK | ||