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Corporate communication
Describes the changes in the environment for business and their implications for corporate communication. This title shows what companies need to know about advanced communication strategies to stay
| Auteur principal: | |
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| Format: | Printed Book |
| Publié: |
Boston :
McGraw-Hill/Irwin,
2007.
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| Sujets: |
| LEADER | 00748nam a22001577a 4500 | ||
|---|---|---|---|
| 999 | |c 27367 |d 27367 | ||
| 020 | |a 9781259098260 | ||
| 082 | |a 658.457 |b ARG/CO | ||
| 100 | |a Argenti, Paul A. | ||
| 245 | |a Corporate communication | ||
| 260 | |a Boston : |b McGraw-Hill/Irwin, |c 2007. | ||
| 300 | |a 307p. | ||
| 520 | |a Describes the changes in the environment for business and their implications for corporate communication. This title shows what companies need to know about advanced communication strategies to stay | ||
| 650 | |a Communication in management. Communication in organizations.Communication en gestion. | ||
| 942 | |c BK | ||
| 952 | |0 0 |1 0 |4 0 |6 658_457000000000000_ARG_CO |7 0 |8 NFIC |9 38294 |a KUFOSSMEL |b KUFOSSMEL |c GEN |d 2019-04-30 |o 658.457 ARG/CO |p 19807 |r 2019-04-30 |y BK | ||