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Corporate communication

Describes the changes in the environment for business and their implications for corporate communication. This title shows what companies need to know about advanced communication strategies to stay

Dades bibliogràfiques
Autor principal: Argenti, Paul A.
Format: Printed Book
Publicat: Boston : McGraw-Hill/Irwin, 2007.
Matèries:
Descripció
Sumari:Describes the changes in the environment for business and their implications for corporate communication. This title shows what companies need to know about advanced communication strategies to stay
Descripció física:307p.
ISBN:9781259098260