Strategic management : planning for domestic and global competition /

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ontemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout Strategic Management, 13e. This thirteenth edition of Strategic Management has a refined message and a new subtitle: Planning for Do...

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Bibliographic Details
Main Author: Pearce II, John A
Other Authors: Robinson, Richard B, Amita Mittal
Format: Printed Book
Published: Chennai: McGraw Hill, 2015.
Subjects:
Strategic management
Table of Contents:
  • Overview of strategic management
  • Strategic management
  • Strategy formulation
  • Company mission
  • Corporate social responsibility and business ethics
  • The external environment
  • The global environment
  • Internal analysis
  • Long-term objectives and strategies
  • Business strategy
  • Multibusiness strategy
  • Strategy implementation, control, and innovation
  • Implementation
  • Organizational structure
  • Leadership and culture
  • Strategic control
  • Innovation and entrepreneurship
  • Cases
  • Guide to strategic management case analysis
  • Glossary G-1
  • Photo credits P-1
  • Name index I-1
  • Subject index I-9
  • Case study index I-19.

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