Czinkota, M. R., & Ronkainen, I. A. (2013). International marketing (10th ed.). South-Western Cengage Learning.
Chicago Edition CitationCzinkota, Michael R., and Ilkka A. Ronkainen. International Marketing. 10th ed. Mason, OH: South-Western Cengage Learning, 2013.
MLA Edition CitationCzinkota, Michael R., and Ilkka A. Ronkainen. International Marketing. 10th ed. South-Western Cengage Learning, 2013.
Warning: These citations may not always be 100% accurate.