Strategic management: theory and practice/

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Bibliographic Details
Main Author: Parnell, John A.
Format: Printed Book
Published: Los Angeles : SAGE, c2014.
Edition:4th ed.
Subjects:
Strategic planning.
Industrial management.
Organizational effectiveness.
Table of Contents:
  • Fundamentals of strategic management
  • Industry competition
  • The external environment : political-legal and economic forces
  • The external environment : social and technological forces
  • The organization : ethics and corporate social responsibility
  • Corporate-level strategies
  • Business unit strategies
  • Functional strategies
  • Strategy formulation
  • Strategy execution : structure
  • Strategy execution : strategic change, culture, and leadership
  • Strategic control and crisis management.

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