APA Edition Citation

Bearden, W. O., Netemeyer, R. G., & Haws, K. L. (2011). Handbook of marketing scales: Multi-item measures for marketing and consumer behaviour research (3rd ed.). SAGE.

Chicago Edition Citation

Bearden, William O., Richard G. Netemeyer, and Kelly L. Haws. Handbook of Marketing Scales: Multi-item Measures for Marketing and Consumer Behaviour Research. 3rd ed. Los Angeles: SAGE, 2011.

MLA Edition Citation

Bearden, William O., et al. Handbook of Marketing Scales: Multi-item Measures for Marketing and Consumer Behaviour Research. 3rd ed. SAGE, 2011.