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Handbook of strategic brand communication campaigns/
Hovedforfatter: | |
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Andre forfattere: | |
Format: | Printed Book |
Udgivet: |
USA:
NTC Business books,
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Fag: |
LEADER | 00531nam a22001577a 4500 | ||
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020 | |a 0-8442-2952-0 | ||
082 | |a 658.827 |b SCH-S | ||
100 | |a Schultz,Don E. | ||
245 | |a Handbook of strategic brand communication campaigns/ | ||
260 | |a USA: |b NTC Business books, | ||
300 | |a 378p.; | ||
650 | |a Brand management | ||
700 | |a barnes,Beth E. | ||
942 | |c BK | ||
999 | |c 52012 |d 52012 | ||
952 | |0 0 |1 0 |4 0 |6 658_827000000000000_SCHS |7 0 |9 65914 |a KU |b KU |d 2018-06-30 |e KU/Pl.D./UGC/786/05 dtd.18/06/2005 |g 995.00 |l 0 |o 658.827 SCH-S |p MB02110 |r 2020-12-24 |y BK |