APA Edition Citation

Schultz,Don E, & barnes,Beth E. Handbook of strategic brand communication campaigns. NTC Business books.

Chicago Edition Citation

Schultz,Don E, and barnes,Beth E. Handbook of Strategic Brand Communication Campaigns. USA: NTC Business books.

MLA Edition Citation

Schultz,Don E, and barnes,Beth E. Handbook of Strategic Brand Communication Campaigns. NTC Business books.

Warning: These citations may not always be 100% accurate.