APA Edition Citation

Keegan, W. J., & Brill,Elyse Arnow. (2017). Global marketing management (8th ed.). Pearson.

Chicago Edition Citation

Keegan, Warren J., and Brill,Elyse Arnow. Global Marketing Management. 8th ed. Noida: Pearson, 2017.

MLA Edition Citation

Keegan, Warren J., and Brill,Elyse Arnow. Global Marketing Management. 8th ed. Pearson, 2017.

Warning: These citations may not always be 100% accurate.