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Strategy in practice :a practitioner's guide to strategic thinking/

গ্রন্থ-পঞ্জীর বিবরন
প্রধান লেখক: Tovstiga, George
বিন্যাস: Printed Book
প্রকাশিত: West Sussex: Wiley, 2015.
সংস্করন:3rd ed.;
বিষয়গুলি:
সূচিপত্রের সারণি:
  • Preface to the first edition
  • Preface to the second edition
  • Preface to the third edition
  • About the author
  • Introduction strategy in practice
  • Strategic thinking
  • Sense making and strategic insight
  • Insight-driven strategic analysis
  • Appendices:
  • Appendix A: Probing the strategic boundaries of the firm's unique competing space
  • Appendix B: Strategy mapping and narrative (based on analysis of the relevant strategy building blocks)
  • Index.