Kotler, P., & Armstrong, G. (2016). Principles of marketing (15th ed.). Pearson India.
Style de citation ChicagoKotler, Philip, et Gary Armstrong. Principles of Marketing. 15th ed. Noida: Pearson India, 2016.
Style de citation MLAKotler, Philip, et Gary Armstrong. Principles of Marketing. 15th ed. Pearson India, 2016.
Attention : ces citations peuvent ne pas être correctes à 100%.