Competing on analytics :the new science of winning/

Bibliographische Detailangaben
1. Verfasser: Davenport, Thomas H.
Weitere Verfasser: Harris, Jeanne G.
Format: Printed Book
Veröffentlicht: Boston, Mass. : Harvard Business School Press, c2007.
Schlagworte:
Business intelligence.
Data mining.
Online Zugang:http://www.loc.gov/catdir/toc/ecip073/2006035422.html
Inhaltsangabe:
  • Foreword / by Gary Loveman
  • The nature of analytical competition
  • What makes an analytical competitor?
  • Analytics and business performance
  • Competing on analytics with internal processes
  • Competing on analytics with external processes
  • Building an analytical capability
  • A roadmap to enhanced analytical capabilities
  • Managing analytical people
  • The architecture of business intelligence
  • The future of analytical competition.

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