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The case study handbook :how to read,discuss and write persuasively about cases/

Bibliographic Details
Main Author: Ellet, William
Published: Boston, Mass. : Harvard Business School Press, c2007.
Subjects:
Online Access:http://www.loc.gov/catdir/toc/ecip072/2006034445.html
Table of Contents:
  • pt. 1. Analysis. How to analyze a case
  • Case analysis demonstration
  • Problems
  • Decisions
  • Evaluations
  • pt. 2. Discussion. How to discuss a case
  • pt. 3. Writing. How to write a case-based essay
  • Problem essays
  • Decision essays
  • Evaluation essays
  • pt. 4. Cases for analysis and writing. Allentown Materials Corporation : The electronic products division (abridged)
  • General Electric : Major appliance business group (abridged)
  • General Motors : Packard electric division
  • Malaysia in the 1990's
  • Whistler Corporation.